/about-me

a.k.a joelthegoal...I'm a multidisciplinary-designer
with 10+ years experience collaborating and crafting impactful visual experiences. I grew up in📍 San Francisco, CA.
🇸🇻 🇺🇸 Salvadoreño x Americano.
Currently living in the East Bay with my partner Steph.

My work encompasses branding, motion graphics and production design. I've worked with in-house, agency, production and tradeshow teams. I enjoy helping brands connect with their audience through effective visuals... I like creating great experiences with great people.

Let's chat!
Beverages
Brown Sugar Shaken espresso, Yerba Mate, Cortado, hot tea
Colors
Purple, Blues and Grays
Architecture
Mid-Century Homes, Eichler Homes
Teams
FCB Barcelona ⚽️, Warriors 🏆
San Francisco Bites
La Taqueria, Lolinda, Beretta, Pops Sandwich Shop, Dumpling Time, Golden Boy Pizza, Venice Pizza by Geneva, Chotto Mate, Mosto, El Farolito in Outer Mission, Cavaña, Plow, Kitchen Story
First Car
Honda Accord — Station Wagon
Tech
Melgeek & NuPHY Studio HALO 96 keyboards x Logi MX Master 3
🧑🏽‍💻 Favorite Tools
GIFGUN - AEUX - AE - Figma - JITTER - Womp 3D - PSD - EZGIF

Experience

Postscript
Senior Brand Designer
Apr 2023 - Present
Attentive
Brand Designer
Feb 2022 - Jan 2023
Webflow
Production Designer
Sept 2020 - Nov 2021
Atomic D x Twitter
Senior Designer
Sept 2018 - Jun 2020
#studio
T3 Expo
Graphics Account Executive
Jul 2016 - Jun 2018
Minted
Design Lead
Oct 2012 - Jul 2016