feature launch / mograph

Draft & Schedule Feature

> Lead Designer x Art Direction
> Motion Designer
> Covers
> Social media assets
> Weekly batch
Project Details:
Alongside the great minds at Twitter #Studio, I had the opportunity to animate the Launch Video for this new feature.The entire project was storyboarded by #Studio then handed off to me via Atomic D. This launch promoted the new feature of being able to draft messages and schedule them to post at a later time. All UI screens were built in Figma and transferred over to After Effects for the animation process. The goal was to mirror what happens on product. (Twitter for Desktop) The complexities of animating the actions in a consumable manner along to the beat of the music were a challenge that I enjoyed navigating.

Team Credits:
Creative Direction: Daniel Shapiro
Copywriting: Will Tran
Project Management: Tara Petters
Animation: Joel Velasquez

Check it out on Twitter here.